Senior Digital Merchandising Specialist

About the role

Louis Vuitton is seeking a Senior Digital Merchandising Specialist to join the Korea eCommerce team. This role is responsible for supporting the growth of the e-retail business through effective digital merchandising, product launch execution, content management, and online performance optimization. The successful candidate will play a key role in enhancing customer experience across LV.com and the LV App, driving digital sales through data-driven insights, and collaborating closely with cross-functional stakeholders to achieve business objectives.

What you'll do

• Manage product master data and digital contents for LV.com/LV APP in alignment with central/local guidelines.
• Oversee product launch/e-merchandising operations across relevant systems.
• Forecast sales for new product launches and report on launch performance results.
• Continuously optimize online visual merchandising (eVM) to enhance product visibility and customer engagement.
• Own the end-to-end management of LV.com / LV App customer experience across both web and app environments.
• Collaborate closely with central and internal stakeholders to ensure smooth launch preparation and execution.
• Contribute WW/Local digital content & activation planning based on key buy alignments with internal stakeholders during buying period.
• Plan and execute sales-driving activations across all digital touchpoints, including onsite, search, and CRM, in line with local business strategy.
• Coordinate cross-functional teams, including Marketing, Merchandising, SCM, Customer Service, and Operations, to ensure flawless execution.
• Prepare and deliver daily, weekly, and monthly reports on eCommerce sales performance and key business KPIs.
• Conduct regular inventory analysis to optimize product positioning, improve category performance, and maximize sales opportunities.
• Translate business insights into prioritized action plans and test-and-learn initiatives that drive both short-term sales impact and long-term D2C growth.
• Monitor key product and market trends, including competitor pricing and commercial activities.
• Lead end-to-end e-merchandising project management for key commercial, operational, and strategic initiatives.
• Partner with cross-functional teams, including Marketing, Merchandising, SCM, IT, Customer Service, and Operations, to ensure successful project delivery.

Requirements

• Bachelor's degree
• 8+ years of experience in the eCommerce industry with ownership of sales performance.
• Minimum 3 years of hands-on online/retail merchandising experience.
• Professional fluency in English.

Preferred qualifications

• Strong understanding of luxury brands, online vertical platforms
• Experience in DTC channels, merchandising, and eCommerce marketing.
• Hands-on experience with global DTC platforms and systems such as Oracle, SFCC, or Core media.
• Strong English communication skills, with the ability to lead global meetings and discussions confidently.

Benefits

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