Role at a glance
- Job function
-
Marketing & Communications Advertising Strategy
- Salary
- Not Disclosed
- Location
- Melbourne, Australia
- Work arrangement
- Hybrid
- Employment
- Full-time
- Experience
- Senior Level
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Role Summary
The Group Implementation Director leads media investment and implementation across Accenture Song’s Australian media practice, overseeing commercial governance, activation and operational delivery across traditional and digital channels.
What You'll Do
- Lead media investment governance and annual investment frameworks across multiple media channels.
- Oversee programmatic activation and standards for brand safety, viewability, supply quality, fraud prevention and audience targeting.
- Lead senior media-owner negotiations and oversee media finance governance, reconciliation and commercial reporting.
- Design scalable workflows and integrate AI-enabled tools and automation into campaign setup, optimisation and analysis.
- Partner with strategy, performance, data and technology teams to deliver campaigns, and present investment recommendations and outcomes...
- Lead and develop the implementation and investment team and build capability across emerging channels and media technologies.
Generated from the employer's posting. Verify important details before applying.
View full postingQualifications
An experienced media investment and implementation leader with strong commercial judgement, broad channel expertise and the ability to lead complex delivery environments.
Preferred
- Extensive media investment, implementation or trading experience within a leading media agency.
- Experience leading cross-channel media investment teams at Group Director, Head of or equivalent senior leadership level.
- Expert knowledge of the Australian media market across television, BVOD, CTV, out-of-home, audio, digital, programmatic and emerging...
- Strong experience managing annual investment frameworks, commercial agreements and senior media-owner relationships.
- Deep programmatic knowledge across DSP governance, private marketplace curation, audience activation, open exchange management and...
- Strong commercial and negotiation skills, with a record of delivering measurable value for clients.
- Experience developing scalable operational workflows and maintaining delivery quality across complex accounts.
- Familiarity with AI-assisted media tools, automation and data-driven trading frameworks.
Original job description
Content provided by the employer
Original job description
Content provided by the employer
Accenture Song | Melbourne
The Opportunity
At Accenture Song, we’re reinventing how media works by bringing together creativity, data and technology to deliver greater value, transparency and effectiveness for our clients.
We’re looking for a Group Implementation Director to lead media investment and implementation across our Australian media practice. This is a senior leadership role with responsibility for the quality, efficiency and commercial integrity of media activation across traditional and digital channels.
You’ll provide strategic leadership across media investment, programmatic activation, operational delivery and media-owner relationships, while building a high-performing implementation team equipped for an increasingly automated and AI-enabled media landscape.
The Work
As Group Implementation Director, you’ll:
- Lead media investment governance across TV, BVOD, CTV, out-of-home, audio, digital, programmatic and retail media.
- Own annual investment frameworks, trading commitments, deal structures, pricing benchmarks and value-delivery expectations.
- Lead implementation planning across channels, connecting communications strategy and planning with media-partner responses and investment insights.
- Ensure media investment decisions are transparent, accountable and aligned with client objectives.
- Oversee programmatic activation, including DSP governance, private marketplace curation, curated marketplaces, open exchange management and programmatic CTV and BVOD.
- Establish standards across brand safety, viewability, supply quality, fraud prevention, audience activation and data-led targeting.
- Lead senior media-owner negotiations to secure strong commercial outcomes, innovation opportunities and strategic partnerships.
- Oversee media finance governance, including reconciliation, variance reporting, billing accuracy and commercial reporting.
- Design scalable workflows, tools and processes that improve implementation quality and operational efficiency.
- Integrate AI-enabled tools and automation into campaign setup, optimisation and post-campaign analysis with appropriate governance and quality controls.
- Partner with strategy, performance, data and technology teams to deliver seamless end-to-end campaigns.
- Act as a senior investment authority for clients, presenting recommendations, commercial outcomes and market intelligence.
- Lead, develop and inspire a cross-channel implementation and investment team.
- Build capability across emerging channels, new trading models and evolving media technologies.
What you’ll bring
You’ll be an experienced media investment and implementation leader with strong commercial judgement, broad channel expertise and the ability to lead complex delivery environments.
You’ll ideally bring:
- Extensive media investment, implementation or trading experience within a leading media agency.
- Experience leading cross-channel media investment teams at Group Director, Head of or equivalent senior leadership level.
- Expert knowledge of the Australian media market across television, BVOD, CTV, out-of-home, audio, digital, programmatic and emerging retail media.
- Strong experience managing annual investment frameworks, commercial agreements and senior media-owner relationships.
- Deep programmatic knowledge across DSP governance, private marketplace curation, audience activation, open exchange management and programmatic CTV and BVOD.
- Strong commercial and negotiation skills, with a record of delivering measurable value for clients.
- Experience developing scalable operational workflows and maintaining delivery quality across complex accounts.
- Familiarity with AI-assisted media tools, automation and data-driven trading frameworks.
- Strong client-facing capability, with the confidence to present investment recommendations and commercial outcomes to senior stakeholders.
- Experience leading and developing multidisciplinary implementation and investment teams.
- A commitment to transparent, accountable and conflict-free media investment.
Why Accenture Song?
We’re not just buying media. We’re reinventing how media works.
At Accenture Song, creativity meets intelligence, powered by technology and humanity in equal measure. You’ll join a team redefining how media, data, technology and strategy come together to deliver growth for some of Australia’s most ambitious brands.
If you’re ready to lead the next evolution of media investment and build an implementation capability designed for the future, we’d love to hear from you.
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.Visit us at www.accenture.com
Equal Employment Opportunity Statement for Australia:
At Accenture, our intention is to foster a culture and a workplace in which all of our people feel a sense of belonging and are respected and empowered to do their best work.
As part of our talent strategy, we hire and develop people who have different backgrounds, different perspectives and different lived experiences. These differences ensure that we have and attract the cognitive diversity to deliver a variety of perspectives, observations and insights which are essential to drive the innovation needed to reinvent, and we hold our leaders accountable for ensuring we have the most innovative and talented people in our industry.
We encourage applications from all people, and we are committed to removing barriers to the recruitment process and employee lifecycle. All employment decisions shall be made without regard to age, disability status, ethnicity, gender, gender identity or expression, religion or sexual orientation and we do not tolerate discrimination. If you require adjustments to the recruitment process or have a preferred communication method, please email [email protected] and cite the relevant Job Number, or contact us on +61 2 9005 5000.
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About the company
Accenture
Large Enterprise
Accenture is a global professional services company that specializes in providing consulting, technology, and outsourcing services. With a diverse range of industries served, including financial services, healthcare, and telecommunications, Accenture leverages advanced technologies and data analytics to help organizations improve their performance and drive innovation. Committed to sustainable progress, the company emphasizes its dedication to inclusivity, digital transformation, and building a more sustainable future for its clients and communities. With a presence in over 120 countries, Accenture is known for its expertise in integrating cutting-edge solutions that address complex business challenges.