Regional Product Expert - APAC

About the role

ABOUT THE ROLE

We are looking for a Marketing Communications Manager to lead marketing communications for our APAC region (Korea, Australia, and Southeast Asia). Building on the brand guidelines and global content assets established by our global headquarters, this role is responsible for localizing and adapting them to the language, culture, and market characteristics of each region, as well as planning and executing local campaigns.



ABOUT US
Xsolla is a global commerce company with robust tools and services to help developers solve the inherent challenges of the video game industry. From indie to AAA, companies partner with Xsolla to help them fund, distribute, market, and monetize their games. Grounded in the belief in the future of video games, Xsolla is resolute in the mission to bring opportunities together, and continually make new resources available to creators.
Headquartered and incorporated in Los Angeles, California, Xsolla operates as the merchant of record and has helped over 1,500+ game developers to reach more players and grow their businesses around the world. With more paths to profits and ways to win, developers have all the things needed to enjoy the game.
For more information, visit xsolla.com.

What you'll do

Responsibilities

-Partner with the regional Sales team to ensure product knowledge, positioning, and value articulation are effectively communicated in all customer interactions.

-Partnering with Product Marketing: Deliver localized enablement sessions, playbooks, and deal-support resources aligned with the global sales enablement strategy. Support go-to-market readiness for new product launches and updates, ensuring local alignment with global product narratives. Maintain awareness of regional competitive offerings and tailor enablement materials to local market needs.

-Collaborate with Sales and Product Growth Support leadership to identify and accelerate high-impact opportunities.

-Provide tactical deal support by aligning customer requirements with product capabilities and value propositions.

-Serve as a trusted advisor in deal strategy discussions, helping teams overcome objections and optimize monetization outcomes.

-Coordinate with Product and Engineering when unique partner requests or technical blockers arise.

-Monitor and report on product adoption, deal velocity, and partner engagement within the region.

-Coordinate with the Sales Team to ensure data accuracy within Salesforce and related systems to ensure visibility into pipeline health and performance metrics.

-Share recurring insights on regional trends, customer needs, and emerging opportunities with Product Growth Support leadership.

-Contribute to business reviews with structured data and qualitative feedback to guide prioritization and resource allocation.

-Act as a liaison between regional field teams and Product leadership to communicate partner feedback and product improvement opportunities.

-Participate in structured feedback loops to ensure that customer use cases and regional needs inform roadmap planning.

-Support documentation of use cases, blockers, and success stories to help refine global product strategy.

-Collaborate with Product Marketing on refining messaging and positioning for regional relevance.

-Adopt and maintain best practices in tools and workflows (Salesforce, Jira, internal dashboards, AI-driven analytics).

-Ensure consistent communication and coordination with counterparts in other regions to promote global alignment.

-Contribute to process improvements and tool optimization that enhance deal efficiency and data visibility.

-Participate in global readiness meetings and feedback sessions to share learnings and standardize execution.

-Stay informed on local industry trends, competitor activities, and partner sentiment to anticipate changes in market dynamics.

-Represent Xsolla’s monetization products in customer and partner discussions, trade shows, or industry events within the region.

-Provide qualitative intelligence to leadership to support market-entry decisions, product prioritization, and pricing strategies.

Requirements

-Experience as a Product Owner, Product Manager, Technical Account Manager, Presales/Solutions Engineer, or similar role that combines sales pipeline exposure with technical or product fluency, 5+ years

-Experience designing or delivering enablement/training materials for sales or non-technical audiences

-Ability to synthesize qualitative partner/market feedback into structured insights for global stakeholders"

-Experience in the PC and mobile gaming industry (development, publishing or platforms)

-Understanding of monetization models in the local market including Subscriptions and LiveOps

-Awareness of D2C cases: Web Shops, external top-ups, in-game campaigns

-Experience interacting with B2B clients and/or publishers

-Native-level Korean proficiency required for client communication, stakeholder management, and business documentation..

-Strong English proficiency required for collaboration with global teams and international stakeholders

Preferred qualifications

Work experience in an international company

Experience in bringing a global product to the Japanese market

Comfort working with CRM/reporting tools (Salesforce or similar) and interpreting sales/product data

Understanding of legislation regarding advertising, gacha, children and online payments

Benefits

내부규정에 따름

Hiring process

• 서류전형 ＞ 1차면접 ＞ 2차면접 ＞ 최종합격
• 면접일정은 추후 통보됩니다.