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Posted via Amazon Jobs

Publicity Lead, Communications - GME

Posted Sep 30, 2026

Role at a glance

Job function
Marketing & Communications Public Relations & Communications
Salary
Not Disclosed
Location
Culver City, California, United States
Work arrangement
On-site
Experience
7+ years of recent professional communications or public relations experience
Education
Bachelor's degree

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Role Summary

AI-generated

The Publicity Lead develops and executes publicity campaign strategy for Amazon Original Series, building narratives and media relationships to elevate titles in consumer and industry conversation. The role works with series talent, executive producers, stakeholders, and global PR counterparts.

What You'll Do

  • Create and implement strategic publicity plans to drive global buzz and awareness for series.
  • Build media relationships and pitch press directly; maintain relationships with talent and behind-the-scenes creatives.
  • Draft media alerts, press kit materials, and messaging points.
  • Coordinate talent and producer logistics, media opportunities, and appearances at industry and fan events.
  • Plan, coordinate, and staff in-person or virtual junkets and premiere events.
  • Manage external PR agencies when applicable, maintain show budgets, and coordinate with global PR counterparts and internal stakeholders.

Generated from the employer's posting. Verify important details before applying.

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Qualifications

Requires 7+ years of recent professional communications or public relations experience and a bachelor's degree.

Preferred

  • Experience leading television series launches for a studio, streamer or agency
  • Deep knowledge of the entertainment industry, especially television, with experience at major industry moments such as Comic-Con,...
  • Exceptional verbal and written communications skills and attention to detail
  • Strong media contacts
  • Desire to work proactively with the media to generate press coverage
  • A passion for pop culture and entertainment
  • Willingness to work hard and roll up sleeves to get work done, even when at times it is outside the scope of the job
  • Extremely detail oriented with ability to multitask

Original job description

Content provided by the employer

Amazon MGM Studios is seeking a high-performing, creative, and self-motivated publicity professional to join the Amazon MGM Studios Series PR team as a Publicity Lead. This individual is responsible for developing and executing publicity campaign strategy for Amazon Original Series. In this role, you will leverage strong media relationships to build a strategic narrative to elevate series titles into consumer and industry conversation, and translate complex priorities into clear, compelling messages. You will work closely with series talent and executive producers, and key stakeholders to navigate global cross-functional initiatives and dive deep into the details of various internal and external requests. Solid written, verbal, and organizational skills are required, as well as the ability to collaborate and be an effective team player in a fast-paced environment. This individual will be based in the Culver City office.

Key job responsibilities
- Create and implement strategic publicity plans that drive buzz and awareness of Amazon Original Series on a global scale
- Utilize series talent and executive producers for press opportunities, as well as maintain strong talent relations with show talent and behind the scenes creatives
- Draft media alerts, press kit materials, and messaging points for titles
- Coordinate logistics for talent and producer movement and media opps, when applicable
- Coordinate and plan appearances or participation at key industry and fan events including SXSW, San Diego Comic-Con, NY Comic-Con, Tribeca and various festivals.
- Plan, coordinate and staff in person and/or virtual junkets and premiere events.
- Build and maintain strong relationships with relevant media, pitching press directly.
- Manage external public relations agency on strategy and day-to-day matters (if applicable)
- Create and maintain a show budget
- Keep current on trends, issues and news about both the business and consumer worlds of television and entertainment in general
- Coordinate activities on series with global PR counterparts
- Communicate to stakeholders such as development and marketing execs key information and issues as it relates to series
- Identify opportunities, streamline projects, and develop processes that can be shared with counterparts and team members.

Basic Qualifications

- 7+ years of recent professional communications or public relations experience
- Bachelor's degree

Preferred Qualifications

- Experience leading television series launches for a studio, streamer or agency
- Deep knowledge of the entertainment industry, and specifically television industry with experience at major industry moments such as Comic-Con, TV/Film Festivals, SXSW, junkets, etc.
- Exceptional verbal and written communications skills and attention to detail
- Strong media contacts
- Desire to work with the media proactively to generate press coverage
- A passion for pop culture and entertainment
- Willingness to work hard and roll up sleeves to get work done, even when at times it is outside the scope of the job
- Extremely detail oriented with ability to multitask
- Ability to develop creative and effective approaches to difficult challenges
- Experience collaborating with cross-functional teams across development, marketing and social.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.



USA, CA, Culver City - 126,700.00 - 171,400.00 USD annually
amazon

About the company

amazon

Large Enterprise

Amazon is a global leader in e-commerce and cloud computing, founded in 1994 by Jeff Bezos. Initially starting as an online bookstore, it has since expanded its offerings to include a vast range of products and services, including electronics, fashion, and digital content. With Amazon Web Services (AWS), the company also provides powerful cloud solutions to businesses around the world. Known for its innovation, customer-centric approach, and commitment to operational efficiency, Amazon continues to shape the future of retail and technology, consistently seeking new ways to enhance customer experiences.