Role at a glance
- Job function
-
Marketing & Communications Brand Marketing
- Salary
- Not Disclosed
- Location
- Beijing, China
- Work arrangement
- On-site
- Employment
- Full-time
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Role Summary
This role develops and executes brand promotion and marketing strategies for product 861. It supports the promotion team through market analysis, academic activities, budget management, and training to improve the product’s market value and academic image.
What You'll Do
- Develop the brand promotion strategy for product 861 and analyze market promotion trends.
- Develop marketing strategies and action plans for the assigned product.
- Organize and implement marketing plans and track their effectiveness.
- Organize marketing activities and participate in academic conferences.
- Prepare, allocate, and manage the annual marketing budget for the assigned product.
- Provide the promotion team with training on market competition and marketing tool applications.
Generated from the employer's posting. Verify important details before applying.
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Original job description
Content provided by the employer
Original job description
Content provided by the employer
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Job Description
1. 制定861品牌推广战略，分析分管产品的市场推广趋势，为团队推广提供参考依据。
2. 制定分管产品的市场推广策略及具体行动计划，提高分管产品的市场价值。
3. 组织实施分管产品的市场推广计划，并跟踪计划执行的有效性。
4. 组织各类市场活动并参与学术会议，提高分管产品的学术形象。
5. 制定分管产品的年度市场营销费用总体预算，分配和管理市场营销费用，确保对分管产品市场投入的最大产出。
6. 为推广团队提供分管产品的市场竞争状况、营销工具应用等相关培训，提高推广团队对分管产品的了解程度
Locations
Beijing, ChinaWorker Type
EmployeeWorker Sub-Type
RegularTime Type
Full time
About the company
Takeda
Large Enterprise
Takeda is a global biopharmaceutical company headquartered in Tokyo, Japan, with a rich history spanning over 240 years. Specializing in the research, development, and commercialization of innovative medicines, Takeda focuses on therapeutic areas such as oncology, gastroenterology, neuroscience, and rare diseases. Committed to improving patient outcomes, the company harnesses advanced technologies and scientific expertise to deliver breakthrough therapies and enhance healthcare worldwide. Takeda's dedication to sustainability and social responsibility underscores its mission to strive towards better health for people and communities across the globe.