Business Development Manager, Amazon Global Selling Korea

About the role

Amazon Global Selling is seeking a Business Development Manager to join the team in Seoul, Korea. This role involves developing scalable recruitment programs targeting Korean manufacturers, brands and individual Sellers who are actively engaged in export e-commerce (Cross Border E-Commerce) to introduce local products and selections on Amazon.com through various approaches. The position requires collaboration with external entities such as service providers, industry associations, manufacturers and seller communities to drive growth across Amazon's 20+ marketplaces worldwide.

What you'll do

• Develop Global SPN (service provider network) to support KR Sellers, establish Seller onboarding programs in each domains such as logistics, marketing, and etc.
• Partner Management & Collaboration: Identify, onboard, and manage external partners across all domains of the seller journey — including logistics, marketing, AI tools, etc.; negotiate partnership terms and design joint programs, promotions, and campaigns to maximize seller success.
• Seller Acquisition & Pipeline Development: Proactively source and acquire sellers through all available channels including direct outreach, external agencies, industry events, referrals, and partner networks.
• Drive top-of-funnel growth through two parallel workstreams: (1) targeted acquisition of high-value sellers via strategic, consultative outreach, and (2) scalable acquisition through events and broad-reach campaigns.
• Stakeholder Engagement & Communication: Effectively communicate Amazon's Global Selling value proposition to diverse external contacts; collaborate with Amazon's cross-regional teams, internal stakeholders to align strategies and ensure successful execution.
• Monitor, Report & Optimize: Track progress of acquisition and engagement initiatives; provide regular updates and insights to ensure alignment with business goals and continuous improvement of strategies.
• Source and onboard new service partners to address sellers' evolving needs, while managing existing partner performance against defined KPIs (e.g., lead generation, solution quality).
• Identify and engage high-value prospective sellers through direct outreach, agency partnerships, referrals, and industry networks.
• Build strategic relationships with C-level decision makers through consultative selling and customized value propositions.
• Plan and host executive engagement programs in collaboration with cross-functional teams.
• Own end-to-end large-scale acquisition campaigns, from audience targeting and event execution to attendee follow-up and lead qualification.

Requirements

• 3+ years of professional work (non-internship) experience.
• Knowledge of Microsoft Office products and applications.
• Language Qualification: Fluent in Korean and English.

Preferred qualifications

• Experience with pipeline management skills to include utilization of Salesforce or other CRM tools.
• Experience in marketplace or e-commerce sales/partnerships, including seller recruitment, ecosystem development, and agency management.
• Track record of acquiring named accounts or top brands within a specific industry vertical, with lead sourcing and qualification at scale.
• Experience designing and executing executive engagement programs and large-scale lead generation events.
• Strong data analytics skills.
• Experience engaging and influencing C-level / VP-level stakeholders.

Benefits

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