Role at a glance
- Job function
-
AI & Data AI Product Management
- Salary
- $188K – $304.2K/yr
- Location
- Redmond, Washington, United States Mountain View, California, United States
- Work arrangement
- On-site
- Employment
- Full-time
- Education
- Bachelor's Degree AND 8+ years experience in product/service/program management or software development OR equivalent experience.
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Role Summary
The Principal Product Manager owns the vision, strategy, and roadmap for Microsoft Advertising's creative products. The role focuses on creative automation, generative AI asset creation, and systems that improve creative quality and support advertiser needs across the ad ecosystem.
What You'll Do
- Develop and communicate the roadmap for creative automation, GenAI asset generation, and creative quality systems.
- Represent advertisers and agencies by understanding their creative workflows and advocating for their needs.
- Make prioritization decisions and align engineering, design, and business stakeholders.
- Collaborate with Data Science and ML teams on creative performance signals and generative models to improve asset quality and safeguard...
- Lead go-to-market efforts with marketing and sales to support product adoption, creative coverage, and measurable advertiser impact.
- Shape internal practices and influence industry standards for responsible AI-powered creative advertising.
Generated from the employer's posting. Verify important details before applying.
View full postingQualifications
Required: Bachelor's degree and 8+ years of experience in product/service/program management or software development, or equivalent experience.
Preferred
- Bachelor's Degree AND 12+ years experience in product/service/program management or software development OR equivalent experience.
- Demonstrated understanding of the ads ecosystem, including creatives, targeting, measurement, or optimization.
- 6+ years experience taking a product, feature, or experience to market (e.g., design, addressing product market fit, and launch,...
- 8+ years experience improving product metrics for a product, feature, or experience in a market (e.g., growing customer base, expanding...
- 8+ years experience disrupting a market for a product, feature, or experience (e.g., competitive disruption, taking the place of an...
- 5+ years experience developing digital advertising creative products, including creative automation, generative AI asset pipelines, or...
Original job description
Content provided by the employer
Original job description
Content provided by the employer
We are hiring for a Principal Product Manager with a proven track record of building AI-driven creative products that help advertisers produce high-quality assets at scale, drive measurable performance, and maintain brand integrity across every format and surface.
In this role, you will own the vision, strategy, and roadmap for Microsoft Advertising's Creative products. You will partner closely with Data Science, Engineering, UX, Product Marketing, Legal, and Finance to design solutions that enable advertisers to create the right creative, in the right format, in an evolving automation-first landscape.
Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
AI Experiences employees who live within a 50- mile commute of a designated Microsoft Hub in the U.S. are expected to work from the office at least four days per week. This expectation is subject to local law and may vary by jurisdiction.
Responsibilities
- Product Leadership: Develop and communicate the strategy and roadmap for creative automation, GenAI asset generation, and creative quality systems across Microsoft's ad ecosystem.
- Customer Advocacy: Represent the product to advertisers and agencies, deeply understand their creative workflows, and champion those needs internally.
- Execution & Decision-Making: Navigate ambiguity, make tough prioritization decisions, and drive alignment across engineering, design, and business stakeholders.
- Communication & Collaboration: Partner effectively with Sales, Marketing, Business Development, Legal, and other cross-functional teams to deliver cohesive creative product outcomes.
- Data & AI Innovation: Collaborate with Data Science and ML teams to leverage creative performance signals and generative models that elevate asset quality and safeguard brand trust at scale.
- Go-to-Market Leadership: Lead go-to-market efforts with marketing and sales, ensuring product launches drive adoption, improve creative coverage, and deliver measurable advertiser impact.
- Industry Leadership: Establish Microsoft as a leader in responsible AI-powered creative advertising by shaping internal practices and influencing industry standards.
Qualifications
Required Qualifications:
- Bachelor's Degree AND 8+ years experience in product/service/program management or software development
- OR equivalent experience.
Preferred Qualifications:
- Bachelor's Degree AND 12+ years experience in product/service/program management or software development
- OR equivalent experience.
- Demonstrated understanding of ads ecosystem, including creatives, targeting, measurement, or optimization.
- 6+ years experience taking a product, feature, or experience to market (e.g., design, addressing product market fit, and launch, internal tool/framework).
- 8+ years experience improving product metrics for a product, feature, or experience in a market (e.g., growing customer base, expanding customer usage, avoiding customer churn).
- 8+ years experience disrupting a market for a product, feature, or experience (e.g., competitive disruption, taking the place of an established competing product).
- 5+ years experience developing digital advertising creative products, including creative automation, generative AI asset pipelines, or ad format and quality systems.
#MicrosoftAI
Product Management IC5 - The typical base pay range for this role across the U.S. is USD $142,800 - $274,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $188,000 - $304,200 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay
This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.
About the company
Microsoft
Large Enterprise
Microsoft is a global technology leader that empowers individuals and organizations to achieve more through innovative software, services, and devices. Founded in 1975, the company is best known for its flagship products like the Windows operating system and Microsoft Office suite. In addition to personal computing, Microsoft is a leader in cloud computing with its Azure platform, providing a range of solutions for businesses to enhance productivity and efficiency. With a strong commitment to sustainability and accessibility, Microsoft continues to drive technological advancements that shape the future of work and learning.