Apple

Apple

Posted via Apple Careers

Senior PR Manager

Always Hiring

Posted Aug 26, 2026

Role at a glance

Salary
$186.3K – $280K/yr
Location
Cupertino, California, United States
Work arrangement
On-site
Employment
Full-time
Education
Bachelor's

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About the role

Original posting provided by Apple

View original

Summary

Imagine what you could do here. At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. You bring passion and dedication to your job and there's no telling what you could accomplish! Apple's worldwide communications team informs the world about the Company, our innovative products and services, and the values that drive our company. The team includes professionals with backgrounds in public relations strategy, journalism, buzz marketing and event production. We’re looking for trailblazing, collaborative professionals from a variety of creative fields. If that’s you, then your next home may be here. Come and do the best and most exciting work of your career at Apple!

Description

The Senior PR Manager will join our corporate communications team. In this role, the Senior PR Manager is expected to have strong media relations skills, the ability to craft product messaging, create communications programs, manage launch events and drive consumer momentum across key products and features. Candidates should have a proven track record of strong media relations skills, experience working with social influencers, the ability to effectively distill complex technologies into easily understood messaging and have a keen ability to see around corners. The ideal candidate will have a track record of managing launches, successful momentum storytelling, and crisis communications.

Responsibilities

Develop, lead and execute global PR initiatives for Apple’s products, working collaboratively with global teams
Create thoughtful, compelling narratives around products and innovation that help cut through the noise
Identify gaps and opportunities to drive Apple’s product narrative forward with compelling PR strategies
Cultivate strong relationships with media and creators across technology, business and consumer landscapes
Provide strategic counsel to product leaders and key stakeholders across global teams to bring product launches to life
Monitor and analyze developments in the news, identifying and managing issues in a dynamic environment and continuous news cycle

Minimum Qualifications

10+ years experience in public relations, either at a PR agency or within a corporate setting
Experience with and passion for technology or related PR spaces
BS/BA or equivalent experience

Preferred Qualifications

A positive team-player attitude and passionate about consumer technology
Proactive, organized, and meticulous project manager with a passion for executing excellent, efficient, and detail-oriented work. Sets clear deadlines that drive success
Go-getter and natural self-starter who learns quickly and strives to excel to ensure their team’s success
Creative strategist who can effectively turn their ideas into reality
Effective collaborator who will work cross functionally across teams and geographies while demonstrating integrity at all times
Ability to handle multiple projects and issues, and thrive in a dynamic, ever-changing environment
Excited to tackle challenges that require excellent problem-solving and the ability to navigate through ambiguity
Excellent writing and editing skills, verbal communications skills, and detailed project management skills
Strong interpersonal skills, experience in building consensus and driving collaboration by building positive relationships and using data
Expertise working across product marketing, engineering, and other internal stakeholders, with the ability to dive deep into technological details
Ability to quickly analyze media coverage and sentiment, see around corners and apply insights to the team’s work

Pay & Benefits — Cupertino, California, United States

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $186,300 and $280,000, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Application Deadline

Apple accepts applications to this posting on an ongoing basis.

Apple

About the company

Apple

Large Enterprise

Apple Inc. is a global technology company known for its innovative products and services, including the iPhone, iPad, Mac computers, and Apple Watch. Founded in 1976, Apple has continuously pushed the boundaries of design and functionality, earning a reputation for high-quality consumer electronics and software solutions like iOS and macOS. With a strong commitment to user experience and privacy, Apple also leads in digital services, offering platforms such as the App Store, Apple Music, and iCloud. The company's focus on sustainability and corporate responsibility further enhances its standing as a leader in the technology sector.