Role at a glance
- Salary
- $151.2K – $235.2K/yr
- Location
- Los Angeles, California, United States San Francisco, California, United States
- Work arrangement
- On-site
- Employment
- Full-time
- Experience
- 5+ years of work experience as a Product Manager
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Role Summary
The Senior Product Manager will lead Twitch’s roadmap for interactive, mobile-native commerce products that help streamers engage their communities and monetize their channels. The role owns products such as Bits and focuses on streamer success, creator earnings, viewer engagement, mobile conversion, and retention.
What You'll Do
- Lead the product vision and roadmap for interactive commerce products
- Drive prioritization for interactive features including Bits and future creator monetization innovations
- Own streamer success metrics including interaction rates, creator earnings, viewer engagement, mobile conversion, and retention
- Run experiments to test new features and improve outcomes for streamers and their communities
- Drive a mobile-first product strategy for streamer engagement and monetization
- Partner with Engineering, Design, Data Science, Research, and Community teams to deliver products
Generated from the employer's posting. Verify important details before applying.
View full postingQualifications
5+ years of work experience as a Product Manager; experience building consumer-facing products at scale, particularly mobile applications or creator/community tools; deep understanding of creator needs and community dynamics; experience with monetization products; experience leading cross-functional initiatives; experience defining 1-2 year product strategies; experience with live streaming, gaming, or the broader creator economy.
Required
- 5+ years of work experience as a Product Manager
- Experience building consumer-facing products at scale, particularly mobile applications or creator/community tools
- Deep understanding of creator needs, community dynamics, and what helps streamers succeed on digital platforms
- Experience with monetization products and understanding how to balance creator earnings with viewer experience
- Experience leading cross-functional initiatives and driving alignment across diverse stakeholder groups
- Experience defining 1-2 year product strategies and executing against ambitious roadmaps
- Experience with live streaming, gaming, or the broader creator economy
Preferred
- Knowledge of mobile app development and mobile-first design principles
- Familiarity with virtual goods, digital currencies, or in-app purchase systems
- Knows how to write basic SQL and how to use experimentation/analytics tools
- Background in social features, chat systems, or real-time interactive experiences
- Personal experience as a content creator or deep engagement with creator communities
Original job description
Content provided by the employer
Original job description
Content provided by the employer
About Us
Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day.
We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X, and discover the projects we’re solving on our Blog. Be sure to explore our Interviewing Guide to learn how to ace our interview process.
About the Role
Twitch's Commerce organization drives over $1B+ in annual payouts to creators through innovative monetization products. As we continue to evolve how streamers earn and how communities engage, we're looking for a visionary Sr. Product Manager to own the roadmap for supporting streamers through interactive, fun, and mobile-native commerce products.
In this role, you will define and execute the strategy for helping streamers build deeper connections with their communities through interactive features and engaging monetization tools. You'll own products like Bits while exploring new ways to help creators earn, engage their audiences, and grow their channels. By focusing on streamer success and community connection, you'll help shape how millions of viewers support their favorite streamers across all devices.
You can work from San Francisco, CA; Los Angeles, CA; Irvine, CA; or Seattle, WA.
You Will:
- Lead the product vision and roadmap for interactive commerce products, delivering quick wins while building scalable infrastructure to help creators engage and monetize their communities
- Own the one-to-two year vision & drive prioritization for interactive features that help streamers connect with viewers, including Bits and future innovations in community engagement and creator monetization
- Own core streamer success metrics including interaction rates, creator earnings, viewer engagement, mobile conversion, and retention.
- Continuously run experiments to test new features and improve outcomes for streamers and their communities
- Drive mobile-first product strategy, ensuring streamers can engage and monetize their communities seamlessly on mobile devices where viewers increasingly spend time
- Partner cross-functionally with Engineering, Design, Data Science, Research, and Community teams to deliver products that help streamers succeed and grow their channels
- Champion streamer-first thinking, ensuring all products enhance creator earnings, deepen community bonds, and support channel growth
You Have:
- 5+ years of work experience as a Product Manager
- Experience building consumer-facing products at scale, particularly mobile applications or creator/community tools
- Deep understanding of creator needs, community dynamics, and what helps streamers succeed on digital platforms
- Experience with monetization products and understanding how to balance creator earnings with viewer experience
- Experience leading cross-functional initiatives and driving alignment across diverse stakeholder groups
- Experience defining 1-2 year product strategies and executing against ambitious roadmaps
- Experience with live streaming, gaming, or the broader creator economy
Bonus Points
- Knowledge of mobile app development and mobile-first design principles
- Familiarity with virtual goods, digital currencies, or in-app purchase systems
- Knows how to write basic SQL and how to use experimentation/analytics tools
- Background in social features, chat systems, or real-time interactive experiences
- Personal experience as a content creator or deep engagement with creator communities
Perks
- Medical, Dental, Vision & Disability Insurance
- 401(k)
- Maternity & Parental Leave
- Flexible PTO
- Amazon Employee Discount
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Job ID: TW9247
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Twitch values your privacy. Please consult our Candidate Privacy Notice, for information about how we collect, use, and disclose personal information of our candidates.
About the company
Twitch
Large Enterprise
Twitch is a leading live streaming platform primarily focused on video game content, where millions of users come together to watch, chat, and engage with their favorite gamers and creators in real-time. Founded in 2011 and acquired by Amazon in 2014, Twitch has expanded its offerings to include streams on a variety of topics such as music, art, and talk shows, fostering a diverse and interactive community. The platform empowers content creators through tools that enhance viewer interaction and monetization options, making it a prominent destination for entertainment, collaboration, and innovation in digital broadcasting.
Twitch is a leading live streaming platform primarily focused on video game content, where millions of users come together to watch, chat, and engage with their favorite gamers and creators in real-time. Founded in 2011 and acquired by Amazon in 2014, Twitch has expanded its offerings to include streams on a variety of topics such as music, art, and talk shows, fostering a diverse and interactive community. The platform empowers content creators through tools that enhance viewer interaction and monetization options, making it a prominent destination for entertainment, collaboration, and innovation in digital broadcasting.