Head of Field Marketing and Events, Gen AI

At Scale, we believe that AI will dramatically improve the world, and our mission is to accelerate the development of AI. We’re looking for a Field Marketing and Events leader to continue to build and manage Scale’s robust Gen AI and Research field marketing and events program, including but not limited to Scale hosted executive events, Scale hosted practitioner events and meetups, research conferences, and our annual flagship conference, AI Leadership Summit. 

You will join a rapidly growing team with the opportunity to manage and execute events from start to finish, drive lead generation and pipeline growth, and plan event programming with the largest names in AI. The successful candidate will have a solid understanding of technology, model builder, and research markets, strong project management skills, a strategic mindset, ability to manage and grow a team, and a passion for AI & technology.

You will:

• Own annual planning for all Gen AI and Research events including strategy and budget
• Establish event activities in line with sales goals and deal acceleration, prioritizing goals from the go-to-market leadership and business development teams on event location and audience 
• Manage team of field marketing and events managers who will execute on planning and logistics. This role should have a player-coach mentality and ability to also execute on nuts to bolts planning for all executive dinners, meetups, happy hours, sponsored trade shows, and hosted conferences 
• Manage contractor relationships including event production firms and outside vendors, and event budgets
• Align with growth marketing on marketing campaigns and marketing qualified lead (MQL) reporting
• Track event campaign performance, measuring ROI, results, and metrics through Salesforce and own any course correction for events that are not performing 
• Own all aspects of Scale hosted conference, Scale AI Base Camp, including venue selection, vendor management, logistics, speaker and attendee invites, and agenda 
• Support the Gen AI and research portion of Scale’s annual AI Leadership Summit conference including content, speaker logistics, agenda, and overall in-person and remote event experience
• Interface with external executives and their teams in order to secure speakers and support their presentation planning for Scale hosted events and conferences
• Willingness to travel up to 50% in order to execute on in-person events 

Ideally you'd have:

• 12+ years experience in field and event marketing 
• Experience fully managing and executing events ranging from 30 to 5000+ attendees 
• Ability to manage and multi-task on multiple projects and events while liaising across internal teams with multiple stakeholders 
• Impeccable attention to detail and proactive approach to troubleshooting 
• Excellent written and verbal communication skills - you will be interfacing with the world’s leading executives, government officials, and their teams
• Experience with marketing and sales CRMs including Hubspot, Salesforce, and Outreach programs
• Collaborative and positive attitude, with the ability to work across teams and timezones including with executive leadership and external executives