Senior Product Marketing Manager, Trusted Services

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Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

At Salesforce, our Product Marketers craft inspirational stories and deliver ground-breaking product demos to people around the world. We develop product messaging and positioning, go-to-market (GTM) programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content that generates material pipeline, helps our sellers close deals, and ultimately, unlocks new customers.

We are looking for a creative, motivated, and strategic Senior Product Marketing Manager (PMM) to join our Salesforce Trusted Services product marketing team.

What are Salesforce Trusted Services?

Trusted Services represent Salesforce’s advanced security, compliance, and resilience portfolio. As enterprises race to deploy AI agents at scale, Trusted Services provide the critical guardrails they need to manage risk. Our product portfolio empowers customers to safely scale as an agentic enterprise without compromising on trust, data privacy, or regulatory compliance.

Our product suite includes:

• Salesforce Shield: Combines Event Monitoring, Platform Encryption, Field Audit Trail, and Data Detect to discover, monitor, and encrypt sensitive data.

• Security & Privacy: Security Center (centralized security posture management) and Privacy Center (data privacy and consent management).

• Resilience & Governance: Backup & Recover, Archive, and Data Mask & Seed to ensure business continuity and secure sandbox environments.

In this role, you will lead the positioning of a set of these high-growth products, working cross-functionally with marketing, sales, and product teams to translate technical capabilities into high-impact business value.

Responsibilities & Impact

• Define the Value Proposition: Lead and create the core value proposition, messaging, and selling points specifically tailored to Security, Compliance, IT, Privacy and GRC (Governance, Risk, and Compliance) buyer personas.

• Fuel our GTM Engine: Position Trusted Services as the indispensable foundation for Agentforce and Headless 360. Educate the market on how our solutions allow businesses to deploy AI agents safely at scale.

• Fuel the Sales Pipeline: Translate our marketing and industry-focused security initiatives into actionable, repeatable programs that help our sales teams spark interest, progress deals, and deliver revenue growth.

• Empower the Field: Develop highly scalable enablement, messaging playbooks, and interactive demos to train sales teams on how to position security and resilience as a business accelerator rather than a blocker.

• Drive Cross-Functional Alignment: Build consensus, alignment, and engagement across Product Management, Campaigns, Creative, Sales, Pricing Strategy, and Customer Success.

Required Skills

• Experience: 5-7+ years of experience in product marketing, industry marketing, or corporate marketing. (SaaS, cybersecurity, or enterprise software marketing experience is highly preferred).

• Communication Mastery: Exceptional written and verbal communication skills, with a proven ability to translate complex technical architectures (such as encryption, auditing, and AI guardrails) into clear, compelling business narratives.

• Strategic Copywriting & Storytelling: A strong portfolio demonstrating your ability to strategize and craft compelling product messaging, whitepapers, pitch decks, and digital content.

• Tactical Execution: Comfort with rolling up your sleeves to drive hands-on tactical execution—from deck building to demo scripting and event planning.

• Ambiguity to Action: Natural ability to pick up and lead new projects even in the face of ambiguity or fast-moving product shifts (like rapid advancements in generative AI and GRC regulations).

Preferred Skills

• SaaS & Platform Domain Expertise: Strong familiarity with the Salesforce ecosystem (and/or other enterprise SaaS and B2B technology platforms).

• Security/Compliance Literacy: Prior experience marketing cybersecurity products, compliance tools, or data-governance suites (knowledge of GDPR, HIPAA, SOC2, or general GRC frameworks is a massive plus).

• Sales and GTM Strategist: Deep understanding of B2B sales motions, buyer journeys, and how sellers engage customers across the funnel

• AI-First Mindset: Eager and passionate about learning and applying evolving AI tools (such as generative writing aids, prompt engineering, and visual aids) to elevate your product marketing deliverables.

• Natural Collaborator: Highly empathetic relationship builder who thrives in a matrixed organization and enjoys partnering across diverse global teams.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $143,400 - $216,900 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $172,200 - $236,700 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.