PR Manager, AWS Internal Communications, AWS Internal Communications

Are you a communications professional who thrives in a fast-paced environment while shaping narratives that resonate with key audiences? Amazon is looking for a Public Relations Specialist III to develop and execute strategic communications programs that protect and enhance our reputation while driving meaningful business outcomes. We're looking for a versatile content producer for the AWS Internal Communications team, creating, curating, and publishing stories on Amazon's A to Z News topic. This channel spotlights AWS initiatives, innovation, and milestones for hundreds of thousands of Amazonians. You’ll also produce content for AWS Newsroom social channels.
You'll work closely with Amazon global editorial leads, communications managers, subject matter experts, and cross-functional teams to produce high-quality, creative content that informs and inspires AWS employees.
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Key job responsibilities

- Design and manage end-to-end communications plans, including recommending the right stakeholders and teams, reviewing plans for quality and alignment with organizational objectives, and establishing clear success criteria.
- Write, edit, and publish 2–4 original stories per week focused on high-priority AWS initiatives, news, and events
- Lead a weekly newsletter to AWS employees
- Develop story angles from product launches, organizational news, leadership moments, and employee achievements
- Curate and pitch content from across AWS teams, identifying stories that resonate with the audience
- Produce and write content for AWS Newsroom social channels
- Maintain a high quality and creativity bar for all published content
- Contribute and lead email campaigns for AWS employees — including event-related emails, and "just announced" alerts tied to key AWS moments
- Leverage AI tools to accelerate content ideation, drafting, and optimization
- Apply AI tools for editing, formatting, and content repurposing across channels
- Create supporting graphics, visual assets, and imagery for published stories
- Design headers, infographics, and visual elements that enhance story engagement
- Track and report on content performance (page views, engagement rates, readership metrics)
- Assess reputational risks and sentiment trends, identifying protocols and partners to take necessary action while keeping cross-functional teams informed and aligned.
- Drive strategic discussions with internal stakeholders to prioritize programs, test assumptions, and make smart trade-offs that balance effort, timing, and deliverables.
- Write and review narratives, reports, and business documents with a high standard of writing excellence, presenting recommendations and progress updates to senior leaders.

About the team
Our team sits at the intersection of storytelling and strategy, working to ensure AWS employees have news they can use and are informed on the business priorities. We collaborate closely with business leaders, product teams, and partner organizations to craft communications that matter. We are building a team culture grounded in trust, creative problem-solving, and continuous learning. If you want to do meaningful work alongside collaborative colleagues who value candor and fresh perspectives, this is the place for you.

Basic Qualifications

- 7+ years of recent professional communications or public relations experience
- Bachelor's degree

Preferred Qualifications

- video producing and editing
- *social media experience

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, San Francisco - 153,500.00 - 207,100.00 USD annually
USA, NY, New York - 153,500.00 - 207,100.00 USD annually
USA, VA, Arlington - 139,500.00 - 188,300.00 USD annually
USA, WA, Seattle - 139,500.00 - 188,300.00 USD annually