Role at a glance
- Job function
-
Marketing & Communications Marketing Strategy
- Salary
- $165.6K – $272.3K/yr
- Location
- Redmond, Washington, United States
- Work arrangement
- On-site
- Employment
- Full-time
- Experience
- Checking details Experience requirements are being checked. See the qualifications below.
- Education
- Bachelor's
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About the role
Original posting provided by Microsoft
Microsoft Copilot is redefining work with AI. Our marketing should be just as ambitious. The Microsoft Copilot Integrated Marketing team turns a product into customer preference and business impact across every channel and moment. We set a high bar for creative quality, and we help everyone around us meet it. The Microsoft Copilot Integrated Marketing team is looking for a Director, Integrated Marketing, Microsoft Copilot that is passionate about AI and great marketing. You're product-curious and love getting hands-on with what's new. You have a pulse on how marketing is evolving in the tech landscape and beyond, and you look for creative inspiration across categories. You understand commercial audiences deeply and know they deserve the same quality of content and experience as any consumer. You've led integrated marketing at scale, and you know how to set a strategy, bring a large organization behind it, and raise the quality of the work along the way. You're confident in front of executives, decisive when priorities compete, and you make the people around you better. In this role, you'll set the strategy and creative direction for our campaigns, launches, and events, from brand to product to performance marketing. You'll own alignment and prioritization across our business and partner teams throughout Microsoft. As a senior individual contributor, you'll also mentor marketers on the team, with the opportunity to grow into people leadership over time.
Responsibilities
- Drive strategy and creative for campaigns, events, and launches, from brand to product to performance marketing.
- Lead organizational alignment across campaigns and initiatives so the right messages and experiences connect throughout the customer journey.
- Own internal alignment and prioritization across our business and partner teams throughout Microsoft, making clear calls when priorities compete.
- Build integrated plans that connect narrative, launches, customer experiences, communications, content, events, and digital engagement into one coherent story.
- Define campaign goals, KPIs, and measurement frameworks, and establish reporting rhythms that track business impact.
- Develop presentations and reporting on performance and insights, and present them to senior leadership.
- Create strategic frameworks, key message documents, and other strategic materials that drive business impact.
- Audit competitors and brands outside our category for best practices, with an eye to emerging trends.
- Mentor marketers across the team, setting a high bar for craft and helping others grow.
- Raise the creative bar for how Microsoft Copilot shows up in market.
Qualifications
Required Qualifications
- Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience.
Preferred Qualifications
- 3+ years of experience in strategy development, planning, and execution of marketing campaigns.
- 3+ years of experience influencing a diverse set of stakeholders and orchestrating across functional teams in a fast-paced, matrixed environment.
- Experience leading integrated campaigns across brand, product, and performance marketing, including events and experiential work.
- Experience mentoring or coaching other marketers.
- Experience presenting to and advising executive leadership.
- Deep familiarity with B2B technology marketing and commercial audiences, and a belief that B2B doesn't have to look or feel like B2B.
- A point of view on great marketing and storytelling, and the taste to back it up.
- Genuine curiosity about AI and hands-on interest in how products like Copilot change the way people work.
Integrated Marketing IC5 - The typical base pay range for this role across the U.S. is USD $130,900 - $251,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $165,600 - $272,300 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay
This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.
About the company
Microsoft
Large Enterprise
Microsoft is a global technology leader that empowers individuals and organizations to achieve more through innovative software, services, and devices. Founded in 1975, the company is best known for its flagship products like the Windows operating system and Microsoft Office suite. In addition to personal computing, Microsoft is a leader in cloud computing with its Azure platform, providing a range of solutions for businesses to enhance productivity and efficiency. With a strong commitment to sustainability and accessibility, Microsoft continues to drive technological advancements that shape the future of work and learning.