Role at a glance
- Salary
- Not Disclosed
- Location
- Belen, La Ribera
- Work arrangement
- Hybrid
- Employment
- Full-time
- Experience
- Overall experience of 5+ years in designing / managing marketing campaigns with at least 3+ years of hands-on functional consulting...
- Education
- MBA from a tier 1 institute preferably in marketing.
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Role Summary
This client-facing consulting role focuses on marketing automation platforms and campaign initiatives. The consultant works with clients to design, build, and implement approaches intended to enhance business performance and meet marketing objectives.
What You'll Do
- Gather business requirements and design processes and implementation strategies for marketing automation platforms, preferably Salesforce.
- Develop business cases for campaign strategies and technology solutions, and assess fit between platform capabilities and business...
- Work with clients to understand business goals and target audiences and identify ways to improve marketing efficiency and effectiveness.
- Apply end-to-end marketing process and campaign lifecycle knowledge to identify process improvements and make recommendations.
- Monitor trends and analyze data to optimize marketing campaigns.
- Manage client and internal stakeholders and projects.
Generated from the employer's posting. Verify important details before applying.
View full postingQualifications
Requires 5+ years designing or managing marketing campaigns, including at least 3+ years of hands-on functional consulting experience implementing Salesforce Marketing Cloud, Data Cloud, Personalization, Pardot, or Salesforce Loyalty. Also calls for knowledge or experience with these platforms, English communication skills, analytical and organizational skills, and experience working with senior stakeholders and in global or client-facing environments.
Required
- Knowledge or experience with SFMC, Data Cloud, Personalization, Pardot, or Salesforce Loyalty.
- Strong oral and written communication skills in English.
- Strong analytical skills and ability to make results-oriented, data-driven decisions.
- Ability to develop efficient processes and work effectively in global matrixed or client-facing environments.
- Strong understanding of how digital channels work together to create a cohesive, personalized marketing program.
- Experience managing digital campaigns for large, complex clients, including measurement and operations.
- Ability to use insights to optimize campaigns and strategy, work independently, and build effective working relationships.
Preferred
- Good consulting and techno-functional experience is preferred.
- MBA from a tier 1 institute, preferably in marketing.
- Preferably be certified in SFMC, Data Cloud, Personalization, Pardot, or Salesforce Loyalty.
- Experience with CRM, marketing software, channel integration, and real-time decisioning is desirable.
Original job description
Content provided by the employer
Original job description
Content provided by the employer
Join Our Global Consulting Network and Expand Your Horizons!
Are you ready to take your career to new heights? At the Global Network, we are more than just a team; we are a thriving community of over 10,000 professionals operating from key locations around the world. We specialize in providing top-tier consulting expertise across various industries and functional areas, including life sciences, energy, supply chain operations, finance, and talent management.
Why Choose Us?
Global Exposure: Work on international projects and gain invaluable insights into diverse cultures and business practices.
Specialized Development: We don’t just work across broad spectrums; we ensure you develop deep expertise in specific areas of management consulting, enhancing both your professional value and expertise.
Dynamic Work Environment: Our work is fast-paced and challenging, pushing you to grow quickly and continuously improve. It’s not just about meeting expectations; it’s about exceeding them and making a significant impact.
Innovation at the Core: At the Global Network, innovation isn't just a buzzword—it's a fundamental part of how we operate. We leverage cutting-edge technologies and innovative strategies to solve complex problems and deliver novel solutions that keep our clients ahead in a rapidly changing world.
We are driven by a commitment to excellence and a passion for delivering results that matter. If you are ambitious, talented, and ready for a challenge, we want to hear from you. Reach out, join our network, and start a conversation that could lead to your next big opportunity.
Let’s build a better future together!
You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following
Gather business requirements, design process & define implementation strategy for leading marketing automation platforms preferably Salesforce
Experience working on developing business case for campaign strategies, technology solutions
Ability to conduct fit gap analysis and map platform capabilities to business requirements
Collaborate with clients to understand their business goals, target audience, and help achieve marketing objectives. Identify opportunities for leveraging marketing platforms to improve efficiency and effectiveness.
Well versed with end-to-end marketing processes and campaign life cycle.
Identifying marketing process improvement opportunities and make recommendations.
Monitoring trends, analyzing data, to optimize marketing campaigns.
Strong people management skills: ability to manage stakeholders (client and internal) and projects.
Bring your best skills forward to excel at the role:
Knowledge/Experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty
Good consulting and techno-functional experience is preferred.
Experience in working with middle to senior management levels within existing organization / client organizations.
Excellent oral and written communication skills in English.
Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results.
Highly organized, proven ability to develop efficient processes that elevate team performance and drive results.
Proven success in navigating global matrixed environments and / or experience in client facing roles.
Read about us.
Your experience counts!
Overall experience of 5+ years in designing / managing marketing campaigns with at least 3+ years of hands-on functional consulting experience in Salesforce Marketing Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with deep functional, industry and client facing experience
MBA from a tier 1 institute preferably in marketing.
Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty
Experience with CRM, marketing software, channel integration, real time decisioning is desirable.
Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel.
Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations.
Ability to use insights for campaign and strategy optimization.
Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore.
Ability to establish and build on working relationships effectively.
Experience in working with middle to senior management levels within existing organization / client organizations.
What’s in it for you?
An opportunity to work on transformative projects with key G2000 clients.
Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies.
Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities.
#LI-LATAM
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.Visit us at www.accenture.com
Equal Employment Opportunity Statement
We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.
About the company
Accenture
Large Enterprise
Accenture is a global professional services company that specializes in providing consulting, technology, and outsourcing services. With a diverse range of industries served, including financial services, healthcare, and telecommunications, Accenture leverages advanced technologies and data analytics to help organizations improve their performance and drive innovation. Committed to sustainable progress, the company emphasizes its dedication to inclusivity, digital transformation, and building a more sustainable future for its clients and communities. With a presence in over 120 countries, Accenture is known for its expertise in integrating cutting-edge solutions that address complex business challenges.