Role at a glance
- Job function
-
Marketing & Communications Brand Marketing
- Salary
- Not Disclosed
- Location
- Shanghai, CN
- Employment
- Full-time
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Role Summary
This role supports the development and execution of marketing strategy for a designated brand, indication, or therapeutic area. It contributes to brand planning, market insight analysis, and marketing project management, working with cross-functional teams to put brand strategy into practice.
What You'll Do
- Contribute to developing and executing marketing strategy for a designated brand, indication, or therapeutic area.
- Analyze customer, patient, and market needs to inform brand planning and market insights.
- Manage marketing projects and support implementation of brand strategy.
- Collaborate with sales, medical, market access, commercial analytics, and other cross-functional teams.
Generated from the employer's posting. Verify important details before applying.
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Original job description
Content provided by the employer
Original job description
Content provided by the employer
At Bristol Myers Squibb, our employees often ask, “Who are you working for?”—a question that fuels collaboration, accountability, and urgency in our work. Our purpose-driven culture inspires us to discover, develop, and deliver innovative medicines to prevail over serious diseases. We offer uniquely interesting and meaningful work, opportunities for growth, and a supportive environment that values inclusion, wellbeing, flexibility, and comprehensive benefits. This is work that transforms the lives of patients, and the careers of those who do it.
职位描述
支持指定品牌、适应症或治疗领域的市场战略制定与执行。通过深入理解客户、患者及市场需求,参与品牌规划、市场洞察分析及营销项目管理,推动品牌策略落地并支持业务增长。作为市场团队的重要成员,与销售、医学、市场准入、商业分析及其他跨职能团队紧密合作,通过高质量执行和持续业务洞察,为患者创造更大价值并推动品牌长期成功。
We hire for skills and capabilities, not just credentials – if this role excites you, but doesn’t perfectly match your resume, we encourage you to apply anyway.
How We Work
Where you work matters – because collaboration, innovation and patient impact happen in many settings. Our roles are structured across four work models: site-essential, site-by-design, field-based and remote-by-design. The model assigned to this role is based on its core responsibilities. Learn more at https://careers.bms.com/ways-of-working.
Supporting People with Disabilities
BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to [email protected]. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.
Candidate Rights
BMS will consider qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.
For roles based in Los Angeles County only: If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/
Data Protection
We will never request payments, financial information, or social security numbers during our application or recruitment process. Learn more about protecting yourself at https://careers.bms.com/fraud-protection.
Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.
If this posting is missing required information required by local law or incorrect, contact BMS at [email protected] with the Job Title and Requisition number. Do not send application-related inquiries to this email. To check your application status, please login to your Candidate Home Account.
About the company
Bristol Myers Squibb
Large Enterprise
Bristol Myers Squibb is a global biopharmaceutical company committed to discovering, developing, and delivering innovative medicines that help patients prevail over serious diseases. With a focus on oncology, immunology, and cardiovascular health, the company leverages advanced science and technology to create transformative therapies that address critical unmet medical needs. Operating in more than 70 countries, Bristol Myers Squibb emphasizes collaborative efforts and strong partnerships in research and development to drive advancements in healthcare and improve patient outcomes worldwide.